Heatmaps

What is a Video Heatmap?


A video heatmap is a graphical representation of a single viewing session of your video. Heatmaps contain viewer information, contextual information (when the video was watched and where) and a color-coded timeline which represents how the viewer interacted with the video.

  • White means that portion of the video was not watched.
  • green tells you that the viewer watched that part exactly once.
  • Yellow, orange, light red, and dark red show you that the viewer watched that part of the video two, three, four, or five times respectively.

Next to each heatmap is shown the total percentage of the video that viewer watched (parts watched multiple times are only counted once).